Here are some of the services I offer
Every business, every project and every budget is different, and I scope every project individually – but this will give you a starting point.
If you don’t see the right option here – or aren’t quite sure what you need – book in some time to chat.
Starter brand package
Test your idea, understand your target audience, nail your unique value proposition, master your launch marketing mix
Mini research (qual or quant) and brand strategy playbook from £5k
Explore your product, brand positioning and DNA, pack design or comms ideas with the people who buy and use your brand. Get feedback that will help you optimise them for spot on execution.
Product range and innovation strategy
From exploratory insight, shopper research and category opportunity-finding, through product ideation and consumer co-creation to concept testing.
Total brand strategy refresh
Multi-stage insight and strategy definition process: consumer and shopper qual to understand current view of the brand and category (and deep dive into existing insight), co-evolve brand messaging and marketing mix with internal team, explore new strategy platforms with consumers, finalise brand strategy playbook
Upskill your team
Structured marketing training workshops, individual mentoring, or as a ‘done together’ collaborative approach to a live project
Get in touch to discuss costs
DIY-ing a research or strategy project? Need help facilitating a planning or innovation process? Borrow my brain as and when you need it. More details here or get in touch.